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WHAT'S IN A NAME? MOVIE - AIRUSH KITEBOARDING

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The new What’s in a Name? movie is the biggest video feature to come out of Airush Kiteboarding since 2014.

Rather than just produce a film to serve product campaigns, airush wanted to create a complete movie involving every aspect of Airush to tell the story of the brand itself.


Filmed in the three locations of Cape Town, Mauritius and Brazil, the sixteen minute feature is a beautifully shot masterpiece and a true testament to the Airush brand. The movie showcases the utmost talent of the riders and what they are truly capable of, but also the people that brought the project to life.


DIRECTORS
Bas Koole & Ydwer van der Heide

DIRECTORS OF PHOTOGRAPHY
Bas Koole & Ydwer van der Heide

EXECUTIVE PRODUCERS
Airush Kiteboarding

PRODUCERS
TheBank (http://bythebank.nl) & Ydwer.com (http://ydwer.com)

EDITOR
Bas Koole

CO-EDITOR
Ydwer van der Heide

POST PRODUCTION
TheBank

CREATIVE DIRECTIONS
Ydwer van der Heide & Clinton Filen

Featuring

  • Alex Pastor 
  • Anthar Racca
  • Bruna Kajiya
  • Carl Ferreira
  • Julien Kerneur
  • Oswald Smith
  • Reider Decker 


SOUNDTRACK
INTRO / Sean Koch Trio - “Welcome To The Light” (composed and written by Sean Koch, published by Budde Music) https://www.facebook.com/seankochtrio/
SOMEWHERE IN AFRICA / Kyle Watson - “Toys” https://soundcloud.com/red-bull-studi...
SOMEWHERE IN BRAZIL / Two Strokes - “Paradise” https://soundcloud.com/red-bull-studi...
BACK IN AFRICA / Sean Koch Trio - “Flow” (composed and written by Sean Koch, published by Budde Music) https://www.facebook.com/seankochtrio/
DIAMANTE EM BRUTO / Los Tacos - “Mira Mira” https://www.facebook.com/lostacosSA/
DUSK TILL DAWN / Sean Koch Trio - “Lift You Up” (composed and written by Sean Koch, published by Budde Music) https://www.facebook.com/seankochtrio/
THE MEXICAN / Super Unknown

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